okayama

omotodenim

I have known Hiroki Kishimoto and Keita Hinamoto for a long time, so I was really excited when I heard they had teamed up to form a new brand: omotodenim. With many years of experience and connections behind them from their time at Japan Blue and Momotaro, respectively, I knew this was going to be […]

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Denim Distancing: Japanese Denim and Covid-19, Pt.1

As the coronavirus (or, properly, Covid-19) continues its spread across the globe, people are finding themselves confronting anxiety and inconvenience on one end of the scale, through to serious financial trouble and full lockdowns, right down to serious illness, and even death on the other end. It is against this unprecedented and somewhat surreal backdrop

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